Thursday, October 14, 2010

ABC and The Incredible Hulk......

The Incredible Hulk is muscling his way to primetime TV. ABC is in very early stages of development of a live-action series adaptation of the popular Marvel comic book character. There is no writer on board yet with search underway. Marvel, which was acquired by ABC parent Disney last year for $4 billion, started a major push in TV in June with the launch of Marvel Television whose goal was to adapt Marvel characters and stories to the small screen. Marvel TV head Jeph Loeb and his team quickly zeroed in on The Hulk, with rumors of a potential Hulk live-action series first surfacing in mid-summer.

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